Head of Growth at Yas Tanzania

Core Responsibilities: Define and execute the growth roadmap for core products to ensure revenue targets are delivered in line with budget goals and financial forecasts.

• Identify opportunities to enhance product offerings, ensuring alignment with customer needs and market trends.
• Develop, implement, and execute scalable strategies to acquire new users across diverse markets and demographics.
• Synergize with telco sales, distribution, and marketing teams to maximize customer conversion, engagement, and retention.
• Design and implement retention programs to reduce churn and increase customer lifetime value (CLV).
• Conduct competitive pricing analysis across the full product portfolio to maintain market competitiveness and identify opportunities for differentiation while maintaining profitability.
• Establish and maintain a robust analytics framework to track key performance indicators for all business units.

Core Competencies:

• Familiarity with regulatory landscapes affecting mobile financial services.
• Proficiency in leveraging analytics or AI/ML for personalization and growth hacking.
• Strong understanding of product management, CVM, pricing, and analytical skills.
• Proven track record of driving product-led growth in a digital or mobile-first environment.